My CRM is a text file.
And I've never worked better.
The exact system I use to run a company with text files and AI agents. Newsletter, courses, consulting, community. Every folder, every file, every agent instruction. Nothing hidden.
You don't need more software.
You need a system.
You're paying for 11 subscriptions. You have a project management tool you barely use, a CRM you never update, a note-taking app with 2,000 orphan notes, and a growing sense that none of it talks to each other.
You are not disorganized. You are over-tooled and under-systematized.
Nobody taught you how to build an operating system for one person.
I run a newsletter (15,000+ subscribers), a podcast (60+ episodes), a course platform, a consulting practice, and a live bootcamp. My CRM is a markdown file. My planning docs are text files. My total monthly tool spend is under €300.
This course shows you exactly how I built it. Not the theory. The actual system. Every folder, every file, every agent instruction, every workflow.
21 lessons. 5 modules.
One operating system.
Folder structure. Text files. Agent. Verification. No SaaS required.
The Philosophy
Post-SaaS thinking. What portability actually means. The cost of lock-in. Why the document is the AI OS layer. Not the model. Not the platform. The document.
The Folder System
One folder. Every file has a home. The exact tree I use. Naming conventions. Version control. The structure everything else builds on.
The Text File OS
CRM in markdown. Planning docs that agents can read. SOPs as instructions. The CLAUDE.md file. Templates for every operational document you need.
The AI Layer
How to give an AI agent your folder system as context. Agent instructions that work. The stack that replaces €500 in subscriptions. Verification stays in the loop, because the agent is only as good as the system it reads.
The Daily Operating Rhythm
Tuesday morning walkthrough. Email triage. CRM update. Meeting prep. Content pipeline. The 4-minute demo. Capstone: build your own one-person AI company stack from scratch.
One folder. Every file has a home.
The actual tree I use to run a newsletter, courses, consulting, and a community. Nothing hidden, nothing proprietary.
~/cohorte/ ├── crm.md # every contact, every conversation ├── planning/ │ ├── weekly.md │ └── 2026-q2.md ├── newsletter/ │ ├── archive/ # 78+ letters │ └── drafts/ ├── courses/ │ ├── flagship/ │ └── thinking-stack/ ├── consulting/ │ └── 2026-q2/ ├── content/ │ ├── podcast/ │ └── social/ └── CLAUDE.md # the agent's instructions
No coding required. If you can edit a text file, you can build this.
4 minutes. Not 4 hours. 6:47 AM. I open my terminal. The agent reads my CRM (a text file), my calendar, and my email. It triages the inbox, updates the CRM with new contacts, and drafts meeting prep for the 9 AM call. No Salesforce. No Notion. No project management tool with 47 views nobody uses. One folder. Plain text files. One AI agent that reads them.
This is for you if:
Don't take this if:
One price. Lifetime access.
- 21 lessons across 5 modules (video and written)
- The complete folder structure (ready to clone)
- Markdown templates: CRM, planning, SOPs, briefs
- Agent instruction files and the CLAUDE.md reference
- The Tuesday morning walkthrough (full video)
- Is this anti-SaaS, or just less SaaS?
- Less SaaS, deliberately. The course is built around the operating system CM actually uses (text files + AI agents + a few essential subscriptions). It's not maximalism for its own sake — it's keeping ownership of your data and removing the SaaS reflex.
- Will I see CM's actual folder structure?
- Yes. The course includes the real folder hierarchy CM uses to run Cohorte (newsletter, courses, consulting, community), down to the individual files and agent instructions. Nothing hidden. Module 3 is a walkthrough.
- Do I need to be technical to set this up?
- No coding required. Folders, markdown files, and AI agents (Claude Code or similar). If you can write a document and copy-paste a prompt, you have what you need.
- Does it work for a team of 3–5 people, or only solo?
- Both, but optimized for solo and very small teams (≤5). The folder system and AI agent instructions scale to a small team. For 10+ people, you'll need a different layer on top (the AI OS Course covers that).
- Which AI tools does this use?
- Claude (Pro or API), Claude Code or Cursor for the agent layer, a markdown editor, and the file system. Total tool cost: roughly €20–60/month depending on usage.
- How long to set up the system?
- The lessons take 6–8 hours. The first usable version of your system is 1–2 weeks. The full migration off SaaS into the text-file OS is a quarter, done at your pace.
- Can my company pay for this?
- Yes if you're a freelancer or operator inside a company who'll apply the system to your role. Invoices issued. Email [email protected] subject 'Reimbursement.'
- What's the refund policy?
- €297 courses are non-refundable once you open the course. Unopened, they are refundable in full within 14 days of purchase. Courses above €297 stay refundable after you open them, as long as you have not completed the first module. This one sits at €297, so that window does not apply. The course is priced so the decision is real.
My CRM is a text file. And I've never worked better.
Build the operating system. Stop paying for software you don't use. 21 lessons. €297.
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